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For Salons & Spas

The Review Software Built for Modern Salons & Spas

Automate review requests after every appointment via SMS, email, or WhatsApp. Respond to every review with AI. Monitor Google, Yelp, Vagaro, and 70+ platforms from one dashboard.

Founding Member Pricing · Limited to First 500

50% off locked forever for founding members. No credit card required.

What It's Like Without a System

Why salons & spas lose customers to competitors with more reviews

1

Clients research hair colorists, nail techs, and estheticians on Google and Instagram before booking — if your reviews lag, new clients book elsewhere

2

Your stylists finish appointments and forget to ask for reviews, even after a great service

3

Yelp reviews are brutal for beauty — one unhappy client can tank your rating for weeks

4

Booksy, Vagaro, and Mindbody reviews live in different apps — nothing feeds your overall reputation picture

5

Chain salons (Great Clips, Supercuts, Drybar) stack reviews at every location while your independent salon relies on Instagram

The Data

Reviews decide whether clients choose you or the business next door

Fact #1
92%

of beauty clients read reviews before booking a new salon or spa

Source: BrightLocal Local Consumer Review Survey
Fact #2
74%

of clients will not book a salon rated below 4 stars

Source: BrightLocal Local Consumer Review Survey
Fact #3
2.7x

more reviews collected when requests are automated vs manual asks

Source: BrightLocal Reviews Research
What your clients see

A request written the way a client actually wants to hear from you.

No cold, corporate copy. No 3-paragraph email. Just a friendly, conversational SMS that lands while the experience is still fresh — and takes your client 30 seconds to complete.

  • Personalized with name + business
  • Sent at the moment they are most satisfied
  • Smart follow-up if they don't respond
  • Happy = routed to Google. Unhappy = routed to you privately.
9:41
Studio Hair
Text Message · Just now
Hi Ashley! 💛 Thanks for coming into Studio Hair. If you're loving the new look, would you take 30 seconds for a Google review? Independent stylists like us live on word of mouth.
Delivered
⭐️⭐️⭐️⭐️⭐️ Leave a Google review →
How Apex Local Solves It

Everything a modern salons and spa needs to dominate local search

01

Post-Appointment Review Requests

When an appointment completes in Vagaro, Booksy, Mindbody, or your booking system, Apex Local sends a personalized review request via SMS, email, or WhatsApp — timed for when the client is happiest with their new look.

02

AI Responses in Your Salon Voice

Every review gets a warm, on-brand reply in 27 languages. Auto-respond to 5-star reviews, hold negatives for your approval. Your salon looks attentive 24/7 without anyone sitting at a computer.

03

Google + Yelp + Vagaro Monitoring

Clients review you on Google, Yelp, Facebook, Vagaro, Booksy, Mindbody, Groupon, and Instagram-linked platforms. Apex Local monitors all 70+ from one dashboard.

04

Photo Testimonials for Social Proof

Collect first-party testimonials with photo uploads — before and after shots of color, cuts, and treatments. Display them in 12 widget styles on your website and booking pages.

05

QR Codes at the Station

Put a QR code at each stylist's station or on the checkout counter. Each code tracks conversions separately so you know which stylist or station drives the most reviews.

06

Per-Stylist Review Tracking

Track reviews by stylist, service, or location. Spot top performers, identify training opportunities, and reward the team members driving your best feedback.

Platforms We Monitor

Every review site that matters for salons and spas — in one dashboard

Google Business ProfileYelpFacebookVagaroBooksyMindbodyGrouponFresha+ 60 more
FAQ

Questions from salons and spas

How does Apex Local integrate with salon booking software?+

Apex Local syncs with Vagaro, Booksy, Mindbody, Fresha, Square Appointments, and most salon booking systems via Zapier, Make, or n8n. CSV import is always available.

Can I send review requests in languages other than English?+

Yes. Apex Local supports 27 languages — useful for salons in multicultural neighborhoods where clients prefer to leave reviews in their native language.

What if a client posts a bad review because of a color correction gone wrong?+

You get an alert the moment it lands. The AI drafts a professional response acknowledging the concern without throwing the stylist under the bus. You approve or edit before it goes live.

Can I track reviews per stylist or booth renter?+

Yes. Granular permissions and tagging let you filter reviews by stylist, service, or booth. Useful for commission-based teams and identifying training opportunities.

Does this work for booth renters or only salon owners?+

Both. Solo booth renters get their own account, or a salon owner can run a multi-location setup with each stylist's reviews tracked separately under the salon brand.

Only 500 founding spots

Start collecting 5-star reviews for your salons and spa

Join the waitlist for founding-member pricing — 50% off locked in forever. No credit card required.

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